NESCAFE – AFRICAN PORTRAITS
Created a digital book with stories of inspiration from all over Africa using Twitter’s Blurobot technology using the hashtag #MyAfricanPortrait.
We primed the campaign by starting of with stories of influencers and their own ambitions.
Then invited our community to share their own authentic stories.
Role: Jnr. Media Strategist (NAA) | Year: 2016
22m+
Impressions
10,000
Stories in 4 Weeks
1
Twitter Award (Greater Africa)